Y U K I S T U D I O S
Click Frenzy
With the acquisition of GrabOne under Global Marketplace Ltd (Australia), my role as a Graphic Designer expanded to include work across multiple brands in New Zealand and Australia. These included Click Frenzy, Power Retail, OneRoof, and GrabOne.
New Zealand Herald Front page
In 2022, I designed the front cover of The New Zealand Herald to introduce the Click Frenzy brand to New Zealand audiences. I rolled out the creative using the Lead Designer’s campaign template, adapting it to meet newspaper specifications.
In addition to Click Frenzy advertising, I also designed a quarter-page placement promoting OneRoof, which ran alongside two adverts for Click Frenzy’s Mayhem event. The creative followed OneRoof’s brand guidelines and visual style.
Click Frenzy Travel Event
As a Marketing Coordinator, I collaborated with the Sales Representatives team and copywriters to produce Click Frenzy marketing collateral for the team to present to external businesses, encouraging them to participate in the established Travel event.
Our aim was to pair local travel businesses in New Zealand with getaway providers in Australia and showcase their promotions to the GrabOne database, as well as Click Frenzy audiences. The event was promoted through radio, print media, and targeted EDMs.
